But first I guess I need to introduce our company, and then I’ll lay out what you can expect from us through our hopefully daily blogs.
Our company name is Emogen Marketing Group (as I’m sure you can see by the huge logo above!). We consider ourselves a creative marketing firm, and our specialties include branding consultation to sales strategies and everything in between. We help businesses have quality, meaningful communication with their customers and prospects, which can materialize in a variety of ways.
The most important thing you should know about Emogen is also one of our basic philosophies: “Marketing is not one single activity.” Advertising alone won't sell your product or service, and neither will sales people. Customers come to you -and keep coming back- through the combined affects of your advertising, salespeople, promotions, value, quality, service, and so on. Emogen's role is to help you think through and enhance all of your sales and marketing activities.
So, what to expect here on out? I/we intend to post something everyday (note the word intend)… such as marketing and sales tips, discussions of current (and past) national ad campaigns, and the like. And from time to time we may even ask for some feedback on projects we are working on.
Well, that’s all for our first post. Thanks for taking time from your busy day to join us and I look forward to sharing more thoughts from Emogen tomorrow!
Thursday, March 11, 2010
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